Monday, 1 September 2008

Grant,Robert M(1991)The Resource-Based Theory of Competitive Advantage: Implications for Strategy Formulation







How firms and we should live?


This is so nice article because it has clear object, beautiful structure, and suggestive contention.

The object is relation between resourse and strategies of companies.

The structure is that, starting from where the study is in,or how and why it is valuable, and continuing main point and conclusion.

The contention or main idea is "Understand and exploit our advantage, and seek next one", the idea that strategies of companies should be made not from their environment but from their advantage.


This idea is useful not only for companies but also for people.

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